Experimental Research

This week I will focus my blog on experimental research, which plays a big role in the fitness and supplement industry.  Consumers are constantly conducting experiments on their own after purchasing different supplements.  For example, an avid user of supplements will record his or her statistics of weights while working out on a specific supplement.  Then, after a couple weeks of working out without supplements, that person may try another supplement and record statistics from lifts while using that specific product.  In this case, the control would be that person's lifts without using any supplements, making it very easy to manipulate each supplement to yield results.  Here is an article of an example of a supplement user conducting an experiment with a new product.

Another way experiment research is used within the industry is where companies hire "testers" to use their product then provide opinions and results after using the supplement.  This is an experimental method where companies can get intensive feedback from consumers who experience the product first-hand.

In my opinion, experimental research is constantly being done within the fitness and supplement industry.  Both companies and consumers are constantly conducting experiments with specific products to benefit both the supplier and the buyer.